Here’s the truth – I’ve been a fan of sharing my content with you guys on Facebook for a really long time. When other blogging friends complained about some new rule that Facebook placed on pages or their algorithm changed and caused havoc, I kept on smiling and just changed my strategy.
We had a good run Facebook, we did. The Clumsy Crafter community there was amazing. There were so many great ideas and support that you guys poured out to me and to each other. But it’s time for it to come to an end.
What? Will you not post on Facebook anymore?
Yes. I’m still posting there some and I will until it’s totally gone but there’s something about Facebook that is changing that I just can’t compete with anymore.
Facebook is no longer showing Facebook pages, such as Clumsy Crafter, in your feed anymore.
Yes, you might see it occasionally for now but that’s the phrase we need to concentrate on – “for now“.
This summer they made a few changes that’s made it a little bit harder for you to see the blogs you wanted to follow in your newsfeed and they slowly started introducing us, the people that run those pages onto their boosted post option. A boosted post is one that you pay to promote. First they gave me a giftcard to pay to promote some posts so I could see how amazing it was and then it was amazing. It worked well. But over time somethings have happened. First, they have continued to take away the percentage of people that see your page each time you post. In December it was about 20% of the people that had liked a page would see it.
They made another change this January and now about 3-5% of people that liked a page will see it. The rumor is that soon you won’t be able to see the page’s posts at all unless that page pays to promote it.
So why don’t I just pay to promote my posts?
At first the amount to boost the posts was small maybe $3-$5. That would probably be doable every now and then. But in the last 3 months the amount to boost a post has gone up. I can still pay $5 and Facebook claims it will reach between 500-800 people but I have 3,600 followers on Facebook. For me to reach all of them I would have to pay $40. I could pay $20 per post and reach a lot of them but not all of them. That’s my choices, $5, $20 or $40.
Yes, I do make some money from this website. But I do not make enough to justify spending at least $100 on Facebook every month with the hope that maybe part of you that have liked my page might see a small sliver of my posts on it.
So will I ever pay to promote posts? Yes. If Facebook lets me, I’m paying to promote this one. That’s another issue – they have to approve the post you want to promote first. They don’t like my graphics a lot of the time because I put text on them.
So is Facebook the bad guy here?
I don’t think they’re bad, they’re just trying to make money (and all their shareholders said amen). However I do think they’re digging their own grave and will be gone within the next few years. They are making it where the small businesses and nonprofits can’t have a presence on Facebook.
What’s going to be left are the huge corporations that have the money to promote and your own newsfeed which they continuously mess with. Who’s going to want to check Facebook when it will be overrun with only huge corporations and friends status’ from two days ago because Facebook has now decided that you have time to see it, two days later.
So what to do if you want to keep up with Clumsy Crafter?
There’s a few options.
1. Sign up for my newsletter – This is the one I recommend the most because it’s not dependent on a social media site such as Facebook. It usually goes out once a week with the top posts from that week. You’ll see what you want to see.
Click here to sign up or just use that subscription box to the right of this post.
2. Get the Clumsy Crafter posts delivered straight to your email inbox. If you have email control problems like I do than the newsletter would work best but if not than this is a great option.
Don’t worry, be happy. I’ll still be around and I will post on Facebook until they just won’t let me anymore. But let’s find other ways to keep this community going shall we?